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Sales Retail and Wholesale Average Salaries in Portugal 2024

How much money does a person working in Sales Retail and Wholesale make in Portugal?


Average Monthly Salary
3,050 EUR
( 36,600 EUR yearly)

LOW
1,020
EUR
AVERAGE
3,050
EUR
HIGH
5,940
EUR
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Sales Retail and Wholesale in Portugal typically earns around 3,050 EUR. Salaries range from 1,020 EUR (lowest average) to 5,940 EUR (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Sales Retail and Wholesale domain in Portugal exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Sales Retail and Wholesale
Account Manager2,880 EUR
Account Officer1,720 EUR
Area Manager3,390 EUR
Area Sales Director5,230 EUR
Area Sales Manager4,510 EUR
Assisstant Store Supervisor1,860 EUR
Assistant Department Manager2,180 EUR
Assistant Retail Store Manager2,450 EUR
Branch Manager3,270 EUR
Branch Supervisor2,690 EUR
Cashier960 EUR
Cashier Manager2,240 EUR
Commercial Sales Manager4,230 EUR
Conversion Rate Optimization Specialist3,460 EUR
Corporate Sales Manager3,980 EUR
Data-driven Sales Analyst3,070 EUR
Depot Manager2,910 EUR
Depot Supervisor2,880 EUR
Deputy Sales Manager3,140 EUR
Direct-to-Consumer Sales Executive3,620 EUR
Director of Sales5,300 EUR
Distribution Director3,470 EUR
District Leader2,680 EUR
District Manager3,340 EUR
District Sales Manager3,190 EUR
E-commerce Consultant3,350 EUR
External Sales Account Manager3,030 EUR
Field Sales Representative2,040 EUR
Furniture Sales Associate1,520 EUR
Global Wholesale Manager5,870 EUR
Head Cashier2,060 EUR
Head of Direct Sales3,990 EUR
Head of Retail4,000 EUR
Head Teller2,010 EUR
Inside Sales1,700 EUR
Inside Sales Account Manager2,530 EUR
Inside Sales Engineer1,940 EUR
Inside Sales Executive2,780 EUR
Inside Sales Representative1,880 EUR
Internal Sales Manager3,050 EUR
Inventory Manager3,070 EUR
Key Account Manager2,980 EUR
Medical Device Sales2,390 EUR
Medical Device Sales Representative2,330 EUR
Merchandiser1,950 EUR
Mobile App Sales Representative2,530 EUR
National Account Manager4,100 EUR
National Customer Solution Specialist3,430 EUR
National Sales Manager5,780 EUR
Omni-Channel Sales Coordinator2,610 EUR
Online Crafts Merchant2,330 EUR
Online Marketplace Manager3,450 EUR
Outside Sales Representative2,070 EUR
Parts Salesperson1,770 EUR
Personalization Strategist3,150 EUR
Project Development Manager3,390 EUR
Project Manager3,450 EUR
Project Sales Executive3,280 EUR
Purchasing and Sales Executive4,880 EUR
Quotation Engineer1,750 EUR
Regional Sales Director5,560 EUR
Regional Sales Manager5,570 EUR
Relationship Manager3,730 EUR
Retail Merchandiser1,310 EUR
Retail Operations Manager3,220 EUR
Retail Sales Associate2,390 EUR
Retail Sales Representative1,880 EUR
Retail Salesperson1,770 EUR
Retail Store Manager3,460 EUR
Retail Store Sales Person1,740 EUR
Revenue Manager3,050 EUR
Sales Account Manager3,700 EUR
Sales Admin Executive4,340 EUR
Sales Administration Manager3,990 EUR
Sales Analyst3,050 EUR
Sales Assistant1,250 EUR
Sales Associate1,690 EUR
Sales Consultant2,360 EUR
Sales Coordinator1,920 EUR
Sales Development Representative2,120 EUR
Sales Director5,010 EUR
Sales Engineer1,940 EUR
Sales Executive3,450 EUR
Sales Manager4,720 EUR
Sales Officer1,870 EUR
Sales Planner2,810 EUR
Sales Planning Analyst2,870 EUR
Sales Representative1,730 EUR
Sales Service Associate1,570 EUR
Sales Specialist2,720 EUR
Sales Supervisor2,660 EUR
Sales Support1,250 EUR
Sales Support Manager2,780 EUR
Sales Team Leader2,770 EUR
Sales Trainer2,990 EUR
Securities Sales Agent3,050 EUR
Shipper / Receiver1,360 EUR
Shop Manager3,050 EUR
Social Media Sales Manager3,790 EUR
Store Development Administrator2,060 EUR
Store Manager3,450 EUR
Subscription Box Curator2,860 EUR
Supply Chain Sustainability Manager3,560 EUR
Territory Sales Manager4,290 EUR
Territory Sales Representative2,590 EUR
Trade Marketing Officer2,870 EUR
Treasury Officer2,850 EUR
Vice President Sales4,230 EUR
Visual Merchandiser1,490 EUR
Voice Commerce Specialist2,670 EUR
Wholesale Data Analyst2,960 EUR
Wholesale Inventory Manager3,650 EUR
Wholesale Marketing Manager3,790 EUR
Wholesale Operations Manager4,200 EUR
Wholesale Sales Representative2,820 EUR


Sales Retail and Wholesale Jobs Pay Scale and Salaries in Portugal

Median and salary distribution Portugal Sales Retail and Wholesale monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
3,110 EUR or more
10% of people earn
2,600 to 3,110 EUR
20% of people earn
1,470 EUR or less
65% of people earn
1,470 to 2,600 EUR
Minimum Salary
1,020 EUR
Median
2,860 EUR
Maximum
5,940 EUR




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Sales Retail and Wholesale in Portugal range from 1,020 EUR (starting average salary) to 5,940 EUR (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Sales Retail and Wholesale is 2,860 EUR, implying that half of the workforce in Portugal earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Sales Retail and Wholesale in Portugal earn less than 2,160 EUR, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 3,470 EUR, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Sales Retail and Wholesale in Portugal. The analysis revealed that roughly 65% of all reported salaries fell within the range of 1,470 EUR to 2,600 EUR. Approximately 20% of salaries were below the 1,470 EUR mark, while 10% ranged from 2,600 EUR to 3,110 EUR. Only 5% of individuals earned a gross salary of 3,110 EUR or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Sales Retail and Wholesale in Portugal having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Sales Retail and Wholesale in Portugal, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Portugal costs anywhere from 13,800 EUR to 41,400 EUR and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Sales Retail and Wholesale / Portugal

Salary comparison by gender Portugal Sales Retail and Wholesale monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Sales Retail and Wholesale in Portugal, the average difference between the salary of male and female employees is 6%.

Male
3,140 EUR
Female-6%
2,960 EUR
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Portugal for all Careers

Salary comparison by gender monthly Portugal
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Average Annual Salary Increment Percentage / Sales Retail and Wholesale / Portugal

How much are annual salary increments in Portugal for individuals working in Sales Retail and Wholesale? How often do employees get salary raises?

Professionals working in Sales Retail and Wholesale in Portugal are likely to observe a salary increase of approximately 11% every 14 months. The national average annual increment for all professions combined is 9% granted to employees every 16 months.

Annual Salary Increment Rate Portugal Sales Retail and Wholesale
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Portugal / All Professions

Annual Salary Increment Rate Portugal
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Portugal is 7%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Sales Retail and Wholesale / Portugal

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Portugal Sales Retail and Wholesale
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18% of surveyed staff in Sales Retail and Wholesale reported that they haven't received any bonuses or incentives in the previous year while 82% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
82%
No Bonus
18%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Sales Retail and Wholesale / Portugal


18 EUR per hour

The average hourly wage (pay per hour) in Sales Retail and Wholesale in Portugal is 18 EUR.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Sales Retail and Wholesale in Portugal is 6 EUR. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Funchal2,620 EUR
Lisbon3,130 EUR
Porto2,880 EUR

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Portugal is 6% on average across all career fields.

Private Sector
2,690 EUR
Public Sector+6%
2,850 EUR
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Sales Retail and Wholesale in Portugal?

A good and competitive compensation would range anywhere between 2,860 EUR and 3,470 EUR. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Sales Retail and Wholesale in Portugal ranges from 1,020 EUR to 2,160 EUR. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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