Advertising Coordinator Average Salary in Brazil 2024
How much money does a person working as Advertising Coordinator make in Brazil?
LOW
3,340
BRL AVERAGE
6,820
BRL HIGH
10,600
BRL
A person working as Advertising Coordinator in Brazil typically earns around 6,820 BRL. Salaries range from 3,340 BRL (lowest) to 10,600 BRL (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. Advertising Coordinator salaries in Brazil vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Advertising Coordinator Pay Scale and Salaries in Brazil
Salary Structure and Pay Scale Comparison
6,320 BRL or more
5,590 to 6,320 BRL
3,970 BRL or less
3,970 to 5,590 BRL
 3,340 BRL |
6,360 BRL |
10,600 BRL |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position Advertising Coordinator in Brazil range from 3,340 BRL (starting salary) to 10,600 BRL (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 6,360 BRL, half of the professionals who work as Advertising Coordinator in Brazil earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Advertising Coordinator in Brazil earn less than 5,200 BRL, while 75% earn more. Similarly, the chart shows that 75% earn less than 7,280 BRL while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Advertising Coordinator in Brazil compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 3,970 BRL to 5,590 BRL. About 20% of salaries are below the 3,970 BRL mark, while 10% fall within the range of 5,590 BRL to 6,320 BRL. Only 5% of individuals have salaries exceeding 6,320 BRL.
Salary Comparison by Years of Experience / Advertising Coordinator / Brazil
How do experience and age affect pay?
| 0 - 2 Years | 3,960 BRL | |
| 2 - 5 Years | +29% | 5,090 BRL |
| 5 - 10 Years | +38% | 7,030 BRL |
| 10 - 15 Years | +24% | 8,710 BRL |
| 15 - 20 Years | +7% | 9,330 BRL |
| 20+ Years | +7% | 9,950 BRL |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Advertising Coordinator and this is what we found.
Employees with less than two years of experience earn approximately 3,960 BRL.
While someone with an experience level between two and five years is expected to earn 5,090 BRL, 29% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 7,030 BRL, 38% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 8,710 BRL, 24% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 9,330 BRL, 7% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 9,950 BRL, 7% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / Advertising Coordinator / Brazil
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as Advertising Coordinator.
| High School | 5,090 BRL | |
| Certificate or Diploma | +43% | 7,280 BRL |
| Bachelor's Degree | +38% | 10,100 BRL |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Advertising Coordinator in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 5,090 BRL.
Level 2: Certificate or Diploma
At this level, the average salary becomes 7,280 BRL, 43% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 10,100 BRL, 38% more than the previous level.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / Advertising Coordinator / Brazil
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Advertising Coordinator in Brazil, the average difference between the salary of male and female employees is 9%.
| Male | 6,440 BRL | |
| Female | +10% | 7,080 BRL |
Salary Comparison By Gender in Brazil for all Careers
Average Annual Salary Increment Percentage / Advertising Coordinator / Brazil
How much are annual salary increments in Brazil for individuals working as Advertising Coordinator? How often do employees get salary raises?
Individuals working as Advertising Coordinator in Brazil are likely to observe a salary increase of approximately 11% every 16 months. The national average annual increment for all professions combined is 9% granted to employees every 16 months.
Brazil / All Professions
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / Advertising Coordinator / Brazil
How much and how often are bonuses being awarded?
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69% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 31% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 0% to 4% of their annual salary.
| Received Bonus | 31% | |
| No Bonus | 69% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Average Hourly Wage / Advertising Coordinator / Brazil
39 BRL per hourThe average hourly wage (pay per hour) for individuals working as Advertising Coordinator in Brazil is 39 BRL.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as Advertising Coordinator in Brazil is 19 BRL. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Salary comparison with similar jobs
| Job Title | Average Salary |
| Advertising / Graphic Design / Events |  -100% | |
| Advertisement Fraud Analyst | 8,920 BRL |  +31% |
| Advertising Account Executive | 9,810 BRL | +44% |
| Advertising Account Manager | 10,700 BRL | +57% |
| Advertising Account Planner | 5,330 BRL | -22% |
| Advertising and Promotions Manager | 13,600 BRL | +99% |
| Advertising Coordinator | 6,820 BRL | -0% |
| Advertising Data Analyst | 9,390 BRL | +38% |
| Advertising Manager | 14,200 BRL | +110% |
| Advertising Operations Manager | 14,000 BRL | +110% |
| Advertising Sales Director | 14,200 BRL | +110% |
| Advertising Strategic Planner | 9,140 BRL | +34% |
| Advertising Team Leader | 8,520 BRL | +25% |
| Animation Director | 11,400 BRL | +67% |
| Animator | 6,120 BRL | -10% |
| Art Director | 8,670 BRL | +27% |
| Art Manager | 8,320 BRL | +22% |
| Artificial Intelligence Advertising Analyst | 9,020 BRL | +32% |
| Artist | 7,150 BRL | +5% |
| Artworker | 5,150 BRL | -24% |
| Assistant Art Director | 7,030 BRL | +3% |
| Audio and Video Equipment Technician | 5,170 BRL | -24% |
| Audio Engineer | 6,170 BRL | -10% |
| Audiosual Technician | 5,220 BRL | -23% |
| Branding Consultant | 11,200 BRL | +64% |
| Broadcast Administrator | 8,740 BRL | +28% |
| Catering Sales | 5,480 BRL | -20% |
| Catering Trainer | 6,570 BRL | -4% |
| Color Consultant | 5,480 BRL | -20% |
| Commercial and Industrial Designer | 4,940 BRL | -28% |
| Conference Organiser | 6,420 BRL | -6% |
| Content and Media Production Lead | 10,200 BRL | +50% |
| CopyWriter | 5,790 BRL | -15% |
| Creative Content Strategist | 10,100 BRL | +48% |
| Creative Designer | 6,700 BRL | -2% |
| Creative Director | 8,750 BRL | +28% |
| Creative Technologist | 10,400 BRL | +52% |
| Crowd Management Specialist | 8,310 BRL | +22% |
| Design Strategist | 9,230 BRL | +35% |
| Designer | 4,740 BRL | -31% |
| Desktop Publisher | 4,080 BRL | -40% |
| Digital Campaign Manager | 9,280 BRL | +36% |
| Digital Media Manager | 11,100 BRL | +63% |
| Digital Media Strategist | 10,200 BRL | +50% |
| Director of Events | 13,800 BRL | +100% |
| Director of Graphic Design | 7,780 BRL | +14% |
| Director of Social Media Marketing | 10,900 BRL | +60% |
| Event Experience Designer | 9,300 BRL | +36% |
| Event Security Specialist | 8,270 BRL | +21% |
| Event Technology Consultant | 8,790 BRL | +29% |
| Event Technology Integration Specialist | 7,690 BRL | +13% |
| Events and Promotions Manager | 13,800 BRL | +100% |
| Events Director | 13,800 BRL | +100% |
| Exhibit Designer | 7,160 BRL | +5% |
| Exhibit Display Coordinator | 6,700 BRL | -2% |
| Exhibit Display Manager | 9,190 BRL | +35% |
| Experiential Designer | 7,780 BRL | +14% |
| Finisher | 4,580 BRL | -33% |
| Gamification Specialist | 9,010 BRL | +32% |
| Graphic Artist | 5,620 BRL | -18% |
| Graphic Design Specialist | 6,310 BRL | -7% |
| Graphic Designer | 5,300 BRL | -22% |
| Graphics Artist | 5,240 BRL | -23% |
| Graphics Design Supervisor | 7,160 BRL | +5% |
| Group Creative Director | 9,590 BRL | +41% |
| Imagery Analyst | 4,870 BRL | -29% |
| Imaging Technologist | 5,020 BRL | -26% |
| Immersive Storyteller | 7,690 BRL | +13% |
| Interaction Designer | 4,240 BRL | -38% |
| Lead Generation Specialist | 10,800 BRL | +58% |
| Media Analyst | 7,100 BRL | +4% |
| Media Executive | 8,610 BRL | +26% |
| Media Planner | 7,150 BRL | +5% |
| Media Production Coordinator | 6,630 BRL | -3% |
| Media Production Manager | 11,100 BRL | +63% |
| Media Project Manager | 12,200 BRL | +79% |
| Media Relations Representative | 9,750 BRL | +43% |
| Media Sales Executive | 11,400 BRL | +67% |
| Meeting and Event Planner | 6,700 BRL | -2% |
| Mobile Advertising Specialist | 10,100 BRL | +48% |
| Motion Graphic Artist | 7,260 BRL | +6% |
| Motion Graphics Designer | 6,760 BRL | -1% |
| Multimedia Artist | 5,310 BRL | -22% |
| Multimedia Specialist | 5,020 BRL | -26% |
| NFT Designer | 6,280 BRL | -8% |
| NFT Specialist | 6,960 BRL | +2% |
| Photographer | 4,950 BRL | -27% |
| PPC Campaign Manager | 8,930 BRL | +31% |
| Print Production Manager | 9,110 BRL | +34% |
| Product and Brand Manager | 13,500 BRL | +98% |
| Sales Promotion Manager | 13,300 BRL | +95% |
| Search Engine Optimization Specialist (SEO) | 6,100 BRL | -11% |
| Sketch Artist | 6,230 BRL | -9% |
| Social Media Event Strategist | 7,820 BRL | +15% |
| Social Media Executive | 11,200 BRL | +64% |
| Social Media Graphic Designer | 6,310 BRL | -7% |
| Social Media Manager | 11,500 BRL | +69% |
| Social Media Marketing Manager | 11,200 BRL | +64% |
| Social Media Strategist | 11,100 BRL | +63% |
| Special Events Supervisor | 8,370 BRL | +23% |
| Technical Typist | 3,820 BRL | -44% |
| User Experience UX Designer | 6,160 BRL | -10% |
| UX Designer | 4,940 BRL | -28% |
| Virtual / Augmented Reality Advertiser | 8,050 BRL | +18% |
| Virtual / Augmented Reality Event Producer | 7,230 BRL | +6% |
| Virtual / Augmented Reality Showroom Designer | 6,760 BRL | -1% |
| Virtual Events Planner | 7,500 BRL | +10% |
| Virtual Trade Show Manager | 6,780 BRL | -1% |
| Voice Search Optimization Specialist | 8,420 BRL | +23% |
| Web Accessibility Designer | 6,740 BRL | -1% |
| Web3 Designer | 6,420 BRL | -6% |
| Webinar Designer | 7,130 BRL | +5% |
Salary Comparison By City
| City | Average Salary |
| Brasilia | 7,620 BRL |
| Rio de Janeiro | 7,470 BRL |
| Sao Paulo | 8,020 BRL |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Brazil is 6% on average across all career fields.
| Private Sector | 8,360 BRL | |
| Public Sector | +6% | 8,880 BRL |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title Advertising Coordinator in Brazil?
A good and competitive compensation would range anywhere between 6,360 BRL and 7,280 BRL. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like Advertising Coordinator in Brazil ranges from 3,340 BRL to 5,200 BRL. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
