Social Media Manager Average Salary in France 2024
How much money does a person working as Social Media Manager make in France?
LOW
32,200
EUR AVERAGE
63,200
EUR HIGH
97,300
EUR
A person working as Social Media Manager in France typically earns around 63,200 EUR. Salaries range from 32,200 EUR (lowest) to 97,300 EUR (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. Social Media Manager salaries in France vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Social Media Manager Pay Scale and Salaries in France
Salary Structure and Pay Scale Comparison
57,600 EUR or more
51,200 to 57,600 EUR
37,000 EUR or less
37,000 to 51,200 EUR
 32,200 EUR |
57,900 EUR |
97,300 EUR |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position Social Media Manager in France range from 32,200 EUR (starting salary) to 97,300 EUR (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 57,900 EUR, half of the professionals who work as Social Media Manager in France earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Social Media Manager in France earn less than 47,800 EUR, while 75% earn more. Similarly, the chart shows that 75% earn less than 65,900 EUR while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Social Media Manager in France compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 37,000 EUR to 51,200 EUR. About 20% of salaries are below the 37,000 EUR mark, while 10% fall within the range of 51,200 EUR to 57,600 EUR. Only 5% of individuals have salaries exceeding 57,600 EUR.
Salary Comparison by Years of Experience / Social Media Manager / France
How do experience and age affect pay?
| 0 - 2 Years | 36,100 EUR | |
| 2 - 5 Years | +31% | 47,200 EUR |
| 5 - 10 Years | +40% | 66,000 EUR |
| 10 - 15 Years | +20% | 79,400 EUR |
| 15 - 20 Years | +9% | 86,200 EUR |
| 20+ Years | +8% | 93,000 EUR |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Social Media Manager and this is what we found.
Employees with less than two years of experience earn approximately 36,100 EUR.
While someone with an experience level between two and five years is expected to earn 47,200 EUR, 31% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 66,000 EUR, 40% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 79,400 EUR, 20% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 86,200 EUR, 9% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 93,000 EUR, 8% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / Social Media Manager / France
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as Social Media Manager.
| High School | 43,300 EUR | |
| Certificate or Diploma | +15% | 49,800 EUR |
| Bachelor's Degree | +41% | 69,900 EUR |
| Master's Degree | +29% | 90,100 EUR |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Social Media Manager in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 43,300 EUR.
Level 2: Certificate or Diploma
At this level, the average salary becomes 49,800 EUR, 15% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 69,900 EUR, 41% more than the previous level.
Level 4: Master's Degree
At this level, the average salary becomes 90,100 EUR, 29% more than the previous level.
Is a Master's degree or an MBA worth it? Should you pursue higher education?
A Master's degree program or any post-graduate program in France costs anywhere from 20,700 EUR to 62,200 EUR and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / Social Media Manager / France
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Social Media Manager in France, the average difference between the salary of male and female employees is 6%.
| Male | 65,000 EUR | |
| Female | -6% | 61,400 EUR |
Salary Comparison By Gender in France for all Careers
Average Annual Salary Increment Percentage / Social Media Manager / France
How much are annual salary increments in France for individuals working as Social Media Manager? How often do employees get salary raises?
Individuals working as Social Media Manager in France are likely to observe a salary increase of approximately 12% every 16 months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.
France / All Professions
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / Social Media Manager / France
How much and how often are bonuses being awarded?
Share This Chart Tweet Get Chart Linkhttp://www.salaryexplorer.com/charts/france/advertising-graphic-design-events/social-media-manager/annual-salary-bonus-rate-france-social-media-manager.jpg
19% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 81% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 6% to 8% of their annual salary.
| Received Bonus | 81% | |
| No Bonus | 19% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Average Hourly Wage / Social Media Manager / France
30 EUR per hourThe average hourly wage (pay per hour) for individuals working as Social Media Manager in France is 30 EUR.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as Social Media Manager in France is 15 EUR. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Salary comparison with similar jobs
| Job Title | Average Salary |
| Advertising / Graphic Design / Events |  -100% | |
| Advertisement Fraud Analyst | 51,600 EUR | -18% |
| Advertising Account Executive | 52,000 EUR | -18% |
| Advertising Account Manager | 59,000 EUR | -7% |
| Advertising Account Planner | 30,100 EUR | -52% |
| Advertising and Promotions Manager | 80,700 EUR |  +28% |
| Advertising Coordinator | 36,700 EUR | -42% |
| Advertising Data Analyst | 51,400 EUR | -19% |
| Advertising Manager | 79,800 EUR | +26% |
| Advertising Operations Manager | 79,500 EUR | +26% |
| Advertising Sales Director | 83,600 EUR | +32% |
| Advertising Strategic Planner | 52,200 EUR | -17% |
| Advertising Team Leader | 45,000 EUR | -29% |
| Animation Director | 60,900 EUR | -4% |
| Animator | 34,000 EUR | -46% |
| Art Director | 45,500 EUR | -28% |
| Art Manager | 47,800 EUR | -24% |
| Artificial Intelligence Advertising Analyst | 53,100 EUR | -16% |
| Artist | 38,800 EUR | -39% |
| Artworker | 30,000 EUR | -52% |
| Assistant Art Director | 38,600 EUR | -39% |
| Audio and Video Equipment Technician | 28,500 EUR | -55% |
| Audio Engineer | 32,700 EUR | -48% |
| Audiosual Technician | 26,800 EUR | -58% |
| Branding Consultant | 60,700 EUR | -4% |
| Broadcast Administrator | 51,800 EUR | -18% |
| Catering Sales | 30,500 EUR | -52% |
| Catering Trainer | 34,500 EUR | -45% |
| Color Consultant | 32,300 EUR | -49% |
| Commercial and Industrial Designer | 29,700 EUR | -53% |
| Conference Organiser | 35,600 EUR | -44% |
| Content and Media Production Lead | 55,500 EUR | -12% |
| CopyWriter | 32,500 EUR | -49% |
| Creative Content Strategist | 56,400 EUR | -11% |
| Creative Designer | 35,800 EUR | -43% |
| Creative Director | 46,400 EUR | -27% |
| Creative Technologist | 60,800 EUR | -4% |
| Crowd Management Specialist | 48,300 EUR | -24% |
| Design Strategist | 49,300 EUR | -22% |
| Designer | 27,000 EUR | -57% |
| Desktop Publisher | 24,000 EUR | -62% |
| Digital Campaign Manager | 52,200 EUR | -17% |
| Digital Media Manager | 60,900 EUR | -4% |
| Digital Media Strategist | 58,300 EUR | -8% |
| Director of Events | 78,200 EUR | +24% |
| Director of Graphic Design | 43,100 EUR | -32% |
| Director of Social Media Marketing | 58,900 EUR | -7% |
| Event Experience Designer | 54,900 EUR | -13% |
| Event Security Specialist | 46,200 EUR | -27% |
| Event Technology Consultant | 46,400 EUR | -27% |
| Event Technology Integration Specialist | 42,400 EUR | -33% |
| Events and Promotions Manager | 79,600 EUR | +26% |
| Events Director | 83,100 EUR | +32% |
| Exhibit Designer | 39,100 EUR | -38% |
| Exhibit Display Coordinator | 36,600 EUR | -42% |
| Exhibit Display Manager | 47,600 EUR | -25% |
| Experiential Designer | 45,800 EUR | -27% |
| Finisher | 25,200 EUR | -60% |
| Gamification Specialist | 48,500 EUR | -23% |
| Graphic Artist | 28,800 EUR | -54% |
| Graphic Design Specialist | 36,100 EUR | -43% |
| Graphic Designer | 31,600 EUR | -50% |
| Graphics Artist | 31,100 EUR | -51% |
| Graphics Design Supervisor | 40,500 EUR | -36% |
| Group Creative Director | 53,500 EUR | -15% |
| Imagery Analyst | 29,400 EUR | -53% |
| Imaging Technologist | 28,700 EUR | -55% |
| Immersive Storyteller | 42,400 EUR | -33% |
| Interaction Designer | 23,700 EUR | -62% |
| Lead Generation Specialist | 61,700 EUR | -2% |
| Media Analyst | 36,400 EUR | -42% |
| Media Executive | 51,100 EUR | -19% |
| Media Planner | 40,400 EUR | -36% |
| Media Production Coordinator | 36,600 EUR | -42% |
| Media Production Manager | 64,200 EUR | +2% |
| Media Project Manager | 61,700 EUR | -2% |
| Media Relations Representative | 51,800 EUR | -18% |
| Media Sales Executive | 60,400 EUR | -4% |
| Meeting and Event Planner | 38,100 EUR | -40% |
| Mobile Advertising Specialist | 60,600 EUR | -4% |
| Motion Graphic Artist | 38,000 EUR | -40% |
| Motion Graphics Designer | 40,900 EUR | -35% |
| Multimedia Artist | 30,000 EUR | -52% |
| Multimedia Specialist | 28,700 EUR | -55% |
| NFT Designer | 33,000 EUR | -48% |
| NFT Specialist | 38,300 EUR | -39% |
| Photographer | 26,500 EUR | -58% |
| PPC Campaign Manager | 46,900 EUR | -26% |
| Print Production Manager | 50,900 EUR | -19% |
| Product and Brand Manager | 78,800 EUR | +25% |
| Sales Promotion Manager | 72,200 EUR | +14% |
| Search Engine Optimization Specialist (SEO) | 33,600 EUR | -47% |
| Sketch Artist | 32,400 EUR | -49% |
| Social Media Event Strategist | 39,600 EUR | -37% |
| Social Media Executive | 58,600 EUR | -7% |
| Social Media Graphic Designer | 36,900 EUR | -42% |
| Social Media Manager | 63,200 EUR | +0% |
| Social Media Marketing Manager | 59,900 EUR | -5% |
| Social Media Strategist | 60,000 EUR | -5% |
| Special Events Supervisor | 48,800 EUR | -23% |
| Technical Typist | 22,100 EUR | -65% |
| User Experience UX Designer | 32,900 EUR | -48% |
| UX Designer | 28,500 EUR | -55% |
| Virtual / Augmented Reality Advertiser | 45,900 EUR | -27% |
| Virtual / Augmented Reality Event Producer | 37,100 EUR | -41% |
| Virtual / Augmented Reality Showroom Designer | 38,200 EUR | -40% |
| Virtual Events Planner | 41,700 EUR | -34% |
| Virtual Trade Show Manager | 36,300 EUR | -43% |
| Voice Search Optimization Specialist | 50,900 EUR | -19% |
| Web Accessibility Designer | 38,400 EUR | -39% |
| Web3 Designer | 37,800 EUR | -40% |
| Webinar Designer | 39,700 EUR | -37% |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in France is 5% on average across all career fields.
| Private Sector | 48,400 EUR | |
| Public Sector | +5% | 50,900 EUR |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title Social Media Manager in France?
A good and competitive compensation would range anywhere between 57,900 EUR and 65,900 EUR. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like Social Media Manager in France ranges from 32,200 EUR to 47,800 EUR. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
