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Media Planner Average Salary in Nova Scotia 2024

How much money does a person working as Media Planner make in Nova Scotia?


Average Yearly Salary
103,000 CAD
( 8,550 CAD monthly)

LOW
53,400
CAD
AVERAGE
103,000
CAD
HIGH
157,000
CAD
All salary figures displayed here are per year except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working as Media Planner in Nova Scotia typically earns around 103,000 CAD. Salaries range from 53,400 CAD (lowest) to 157,000 CAD (highest).


Salary Variance

This is the average salary including housing, transport, and other benefits. Media Planner salaries in Nova Scotia vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.



Media Planner Pay Scale and Salaries in Nova Scotia

Median and salary distribution Nova Scotia Media Planner yearly
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Salary Structure and Pay Scale Comparison

5% of people earn
92,900 CAD or more
10% of people earn
82,800 to 92,900 CAD
20% of people earn
60,400 CAD or less
65% of people earn
60,400 to 82,800 CAD
Minimum Salary
53,400 CAD
Median
93,300 CAD
Maximum
157,000 CAD




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per year except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries for the position Media Planner in Nova Scotia range from 53,400 CAD (starting salary) to 157,000 CAD (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.

  • Median Salary

    With a median salary of 93,300 CAD, half of the professionals who work as Media Planner in Nova Scotia earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.

  • Percentiles and Salary Scale

    The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Media Planner in Nova Scotia earn less than 77,400 CAD, while 75% earn more. Similarly, the chart shows that 75% earn less than 106,000 CAD while 25% earn more.

  • Pay Scale Structure

    To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Media Planner in Nova Scotia compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 60,400 CAD to 82,800 CAD. About 20% of salaries are below the 60,400 CAD mark, while 10% fall within the range of 82,800 CAD to 92,900 CAD. Only 5% of individuals have salaries exceeding 92,900 CAD.

Salary Comparison by Years of Experience / Media Planner / Nova Scotia

How do experience and age affect pay?

0 - 2 Years
60,600 CAD
2 - 5 Years+34%
81,400 CAD
5 - 10 Years+30%
106,000 CAD
10 - 15 Years+21%
128,000 CAD
15 - 20 Years+9%
140,000 CAD
20+ Years+5%
147,000 CAD
Percentage increase and decrease are relative to the previous value
Salary comparison by years of experience yearly Nova Scotia Media Planner
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Media Planner and this is what we found.


All salary figures displayed here are per year except when noted otherwise.

Employees with less than two years of experience earn approximately 60,600 CAD.

While someone with an experience level between two and five years is expected to earn 81,400 CAD, 34% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 106,000 CAD, 30% more than someone with two to five years of experience.

Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 128,000 CAD, 21% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 140,000 CAD, 9% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 147,000 CAD, 5% more than people with fifteen to twenty years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Salary Comparison By Education / Media Planner / Nova Scotia

How do education levels affect salaries?

Displayed below is the average salary variance between different education levels of professionals working as Media Planner.

High School
73,100 CAD
Certificate or Diploma+14%
83,400 CAD
Bachelor's Degree+41%
118,000 CAD
Master's Degree+21%
143,000 CAD
Percentage increase and decrease are relative to the previous value
Salary comparison by education level yearly Nova Scotia Media Planner
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Media Planner in order to make a comparison.


Level 1: High School

Employees at this education level have an average salary of 73,100 CAD.


Level 2: Certificate or Diploma

At this level, the average salary becomes 83,400 CAD, 14% more than the previous level.


Level 3: Bachelor's Degree

At this level, the average salary becomes 118,000 CAD, 41% more than the previous level.


Level 4: Master's Degree

At this level, the average salary becomes 143,000 CAD, 21% more than the previous level.



Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Canada costs anywhere from 50,000 CAD to 150,000 CAD and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.


Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Salary and Compensation Comparison By Gender / Media Planner / Nova Scotia

Salary comparison by gender Canada Media Planner yearly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Media Planner in Canada, the average difference between the salary of male and female employees is 5%.

Male
108,000 CAD
Female-4%
103,000 CAD
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Canada for all Careers

Salary comparison by gender yearly Canada
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Average Annual Salary Increment Percentage / Media Planner / Nova Scotia

How much are annual salary increments in Nova Scotia for individuals working as Media Planner? How often do employees get salary raises?

Individuals working as Media Planner in Canada are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.

Annual Salary Increment Rate Canada Media Planner
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Canada / All Professions

Annual Salary Increment Rate Canada
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Canada is 7%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.



Bonus and Incentive Rates / Media Planner / Canada

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Canada Media Planner
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100% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from % to % of their annual salary.

Received Bonus
%
No Bonus
100%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Average Hourly Wage / Media Planner / Nova Scotia


49 CAD per hour

The average hourly wage (pay per hour) for individuals working as Media Planner in Nova Scotia is 49 CAD.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working as Media Planner in Nova Scotia is 26 CAD. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary comparison with similar jobs

Job TitleAverage Salary
Media / Broadcasting / Arts / Entertainment-100%
3D Artist104,000 CAD+1%
3D Designer94,200 CAD-8%
3D Generalist88,800 CAD-13%
3D Visualization Specialist101,000 CAD-2%
Acrobatic Rigger69,800 CAD-32%
Actor132,000 CAD+29%
Art Administrator104,000 CAD+1%
Art Director133,000 CAD+30%
Art Lead128,000 CAD+25%
Artificial Intelligence Generated Art Creator94,700 CAD-8%
Associate Media Director117,000 CAD+14%
Associate Producer148,000 CAD+44%
Broadcast and Sound Engineer89,700 CAD-13%
Broadcast Associate76,000 CAD-26%
Broadcast News Analyst109,000 CAD+6%
Broadcast Technician63,600 CAD-38%
Broadcasting Journalist131,000 CAD+28%
Broadcasting Presenter135,000 CAD+32%
Camera Equipment Repairer74,200 CAD-28%
Camera Operator66,500 CAD-35%
Cartoonist / Animator101,000 CAD-2%
CAS Engineer108,000 CAD+5%
Censorship Executive115,000 CAD+12%
Chief Social Media Officer169,000 CAD+65%
Choreographer93,400 CAD-9%
Colorist54,200 CAD-47%
Communications Manager152,000 CAD+48%
Content Moderator93,600 CAD-9%
Correspondent114,000 CAD+11%
Dance Director107,000 CAD+4%
Dancer97,300 CAD-5%
Digital Content Manager148,000 CAD+44%
Digital Music Promoter124,000 CAD+21%
Director of Photography114,000 CAD+11%
Disc Jockey71,700 CAD-30%
Drone Cinematographer103,000 CAD+0%
Editorial Assistant58,300 CAD-43%
Events Manager102,000 CAD-1%
Graphic Designer73,200 CAD-29%
Illustrator77,600 CAD-24%
Industrial Designer69,300 CAD-32%
Influencer Marketing Manager144,000 CAD+40%
Influencer Outreach Specialist115,000 CAD+12%
Instructional Designer64,400 CAD-37%
Internet Community Manager93,000 CAD-9%
Internet Radio Producer161,000 CAD+57%
Journalist133,000 CAD+30%
Live Streaming Moderator94,200 CAD-8%
Live Streaming Producer131,000 CAD+28%
Live Streaming Specialist103,000 CAD+0%
Makeup Artist73,500 CAD-28%
Media Design Manager181,000 CAD+76%
Media Equipment Operator60,500 CAD-41%
Media Operations Manager147,000 CAD+43%
Media Planner103,000 CAD+0%
Media Producer129,000 CAD+26%
Media Product Development Manager179,000 CAD+74%
Media Production Manager178,000 CAD+73%
Media Program Director204,000 CAD+99%
Media Relation Executive197,000 CAD+92%
Media Relations Manager196,000 CAD+91%
Media Sales Manager195,000 CAD+90%
Movement and Dance Coordinator108,000 CAD+5%
Multimedia Coordinator70,200 CAD-32%
Multimedia Designer71,800 CAD-30%
Music Consultant96,200 CAD-6%
Music Producer149,000 CAD+45%
Musician76,200 CAD-26%
News Associate99,900 CAD-3%
News Reporter122,000 CAD+19%
Online Community Moderator98,300 CAD-4%
Podcast Advertising Specialist106,000 CAD+3%
Podcast Producer104,000 CAD+1%
Post Production Assistant62,000 CAD-40%
Producer176,000 CAD+71%
Product Designer68,200 CAD-34%
Product Planner91,700 CAD-11%
Production Artist93,400 CAD-9%
Production Assistant66,300 CAD-35%
Production Director156,000 CAD+52%
Production Technician59,200 CAD-42%
Program Researcher118,000 CAD+15%
Promotion Coordinator85,800 CAD-16%
Social Media Compliance Manager121,000 CAD+18%
Social Media Compliance Officer106,000 CAD+3%
Sound Engineer94,000 CAD-8%
Sound Engineering Technician52,100 CAD-49%
Stage Technician57,300 CAD-44%
Sub Editor64,200 CAD-37%
Television Executive Producer198,000 CAD+93%
Transmission Engineer101,000 CAD-2%
Video Editor83,500 CAD-19%
Video Producer109,000 CAD+6%
Videographer94,500 CAD-8%
Virtual / Augmented Reality Content Creator154,000 CAD+50%
Virtual Set Designer113,000 CAD+10%
Virtual Staging Specialist119,000 CAD+16%
Visual Designer94,900 CAD-8%
Visual Effects Artist109,000 CAD+6%
Voiceover Artist96,900 CAD-6%

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Canada is 4% on average across all career fields.

Private Sector
117,000 CAD
Public Sector+4%
122,000 CAD
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary for the job title Media Planner in Nova Scotia?

A good and competitive compensation would range anywhere between 93,300 CAD and 106,000 CAD. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for a careers like Media Planner in Nova Scotia ranges from 53,400 CAD to 77,400 CAD. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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